Born from the collaboration between Zero. and Spaziobianco, Oltre il Guscio is a lifestyle magazine that tells the stories of brands and local businesses through a shared perspective: the desire to open up to the world, share experiences and embrace new influences.
The idea? To go beyond the usual magazine where companies and partners simply talk about themselves. To create a collection of curiosities, inspiration and pages to scribble on, where brand identities become part of a bigger story. A magazine that doesn’t end with the last page, but invites readers to discover how much life there is beyond the shell.
The concept also comes to life through the visual identity, entirely developed by Zero.: the yellow of an egg yolk, symbolizing the beginning of life, bold typography and a duck breaking out of its shell right on the cover. A vibrant visual language designed to spark curiosity and surprise.
Unveiled at Orticolario 2027, Oltre il Guscio brings a simple idea to print: a magazine shouldn’t just tell stories about the world. It can give people a reason to go out and discover it.
